Books and the
web are excellent initial resources
for entrepreneurs on a "guerrilla mode"
budget. Management theories change in appearance
like fads, but if worthy, always center around basic
proven management principles. Below are
several inexpensive resources that are
Read" Books ...
Revisited by Michael E.
Gerber. Gerber shows how to apply the lessons
of franchising to any business, whether or not it is a
franchise. This bestseller dispels myths about starting
your own business.
Fans by Ken Blanchard & Sheldon Bowles.
Learn how to define a mission, understand what the
customer really wants, institute effective systems, and make
Raving Fan service more than just a program of the
The One Minute
Manager by Ken Blanchard & Spencer
Johnson. A simple book with three
fundamental employee management techniques.
Time by Tim Hindle. Practical techniques that
show you how to identify time-wasting traps, plan your time
effectively, and find working patterns that suit you (and your
Street Journal Portfolio of Business Cartoons edited
by Charles Preston. Here are some great business
cartoons that hit too close to home.
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